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FancyVentureSits: somebody who knows horses, standing in your barn, while you are not.

A premiere horse sitting business in the Seattle area, built as an app instead of a website with a contact form. Six services with real prices, the hour of love, a 50 percent deposit at agreement, sitters vetted against Nancy's standard with a background check every year, and photos and video from every visit. Nancy runs all of it from her board.

Paid Sunday, live Monday morning Six services, each a real booking Her own domain, her own Stripe
FancyVentureSits app icon
FancyVentureSits
Nancy Callahan · built by The App You Want
Horse sittingBooking with pricesAn hour of loveDeposits by cardVetted sittersReferences wallOwner board

Real screens from the live app at fancyventuresits.com. Swipe.

The front door of FancyVentureSits
The front doorWhat she does, in one line, over the horse the business is named for. Sign in or start, or apply to sit. A code comes by email, no password to remember.
An hour of love, the highlight service
An hour of loveHer highlight service, on its own card. Walk out, treats, a proper fuss, and the video sent to you. $75, and a button that books it.
Six services and We are Thoroughbreds
Six ways to have somebody thereHorse sitting, drop in check ins, grooming, household pets, show weekends, the hour of love. Every one is a real booking with a price, not a contact form and a wait.
The Why page
The WhyHer Squarespace pages, kept, in her own words. The Why, About and The Specs are tabs signed out and signed in.
About Nancy
AboutThe mare she bought at fourteen with money from selling nightcrawlers, and the business named after her. Her photo, from her own flyer.
The Specs: who gets to touch your horse
Who gets to touch your horseEvery sitter meets at least one of four qualifications and passes a background check every year. The app will not let anyone else near a booking.
The sitter application
Apply to sitTick the qualification that is true for you. Certified Equine Cryotherapist went in as the fourth the day she asked.
Money: her prices and her Stripe
MoneyHer rate card, her deposit percentage, and Connect Stripe so a deposit by card lands in her own bank. Until then the app records what she takes by hand and nothing pretends otherwise.
Live now

See it live

FancyVentureSits is live at its own address, the one she already owned. Same domain, now an app behind it.

Open FancyVentureSits →
The challenge

She had a website, four years of references, and no way to take a booking

Nancy applied on 18 July 2026 and wrote exactly what she wanted: "an app similar to Rover or Wag, with the payment portal, booking systems, and drop in features, and the potential to add other contractors as time passes that are well vetted with the appropriate qualifications." She was spending about $250 a month across Thumbtack, Bark and Yelp, and her Squarespace site could not take a booking or a payment.

On the gameplan call she told Luke the shape of it. Ten years of gig work, four years running her own sitting company, a pile of references, and one rule: she is the service today, and anyone who joins later has to meet her standard. So the app was built as her business, not a Rover clone. Her six services, her tiers, her deposit terms, her words, with room for vetted sitters under her name when she is ready.

The ask: Rover for elite horse owners, with her standing behind every sit.

What we built

The business, the door and the board

🐎

Six services, priced

Horse sitting, drop in check ins, drop in grooming, household pets, show weekends and the hour of love. Each with a from price, a level of care, and a book button.

💳

A deposit at agreement

Nancy meets every owner first. Then a plan, a price, and a 50 percent deposit by card into her own Stripe. The percentage is hers to change in Money.

🛡️

Sitters under her standard

An application with four qualifications, a background check she runs before a first job and every year after, and a switch for who pays for it.

📋

Her board

The week ahead, requests, sitters, money, people, references and settings. The card at the top says what needs her today and nothing else does.

The signature feature

An hour of love

It was one line in her first list: people should be able to order somebody to drop by, give the horse a treat and a pet, and walk him around. On 10 August she called it "the highlight service for everyday use," and the next day it had its own card at the top of the six, brighter and bolder, with what is in it spelled out and a button that books it.

That is the whole app in one card. A thing she already did for people, with a price on it and a way to say yes.

🚶 Walked out🍎 Treats❤️ A proper fuss🎥 Video sent to you💵 $75 an hour
How it moved

Live in a day, then shaped by text

18 Jul
Applied. "An app similar to Rover or Wag." Gameplan call with Luke on 6 August, offer the same evening. Her reply that night: "Cha Ching! Che Ching!"
9 to 10 Aug
Paid on the Sunday. First version live Monday morning. "Wow this is Really neat! The bones are forever, I'd like to change a few things in the meat!" Her horse on the couch was on the app an hour later.
10 to 15 Aug
Her list, built the same day: richer tan and black, the clouds under the six cards with "We are Thoroughbreds!" across them, The Why, About and The Specs as tabs. Then the hour of love as its own card, a deeper teal, then turquoise, chosen from swatches side by side.
21 Aug
fancyventuresits.com pointed at the app from her own Squarespace account, two DNS records, nothing transferred. "There! I did it." Then: "This is fabulous!"
23 to 27 Aug
A fourth sitter qualification, her photo on About, a references wall for her Thumbtack years, search engine setup the morning she asked "how about SEO," a Checkr recommendation, and a switch for who pays for the background check. "I am feeling victorious!"
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